Written by: John Porter, Chief Technology Officer & Co-Founder, DecisionLink
Stay ahead with customer value thinking.
Insight from the “Lead with Value, Build Customers for Life” Webinar
In business, value is more than just how much something is worth. It’s the meaning of being critical in what you and your business do to showcase how valuable your customer is to your business, and teaching your customers the same methods and approach when dealing with their customer base to truly understand how to meet the wants and needs of every customer. Value is something that is critical when it comes to showcasing products and services. Between a buyer and vendor, trying to figure out how to display the actual value of the product or service. Value has to be driven by all parties...
Up-and-Coming Professionals Experience the True Value of an Internship
Developing an Effective Value Realization Strategy
Your customers are your biggest asset, and one of your top priorities should be retention. It can cost up to five times more to bring in new customers than it takes to retain them, which is why value realization is such an important tool for companies to be leveraging in their customer success strategies.
Value Wins Again: Making Customers the Winners
Value Selling: Matching the Language of Your Buyer
Co-authored by Gabriel Vidal, Vice President of Customer Value and Sterling Cottam, Senior Director of Product & Platform Value, DecisionLink