Stay ahead with customer value thinking.

In the business world, making a sale is a great accomplishment. No matter how big or small the sale is, the feeling of having a successful sale is priceless. In order to have an outstanding sales deal is to understand the customer and their needs. Having a good sale doesn’t just mean selling the product or service. It means selling the product and making sure your customer is pleased with the customer service and product. A lot of times sales representatives are so focused on selling the products they forget about their customer. They forget to make a connection, or build a relationship so...

By Stephan Liozu, Ph.D

Written by: John Porter, Chief Technology Officer & Co-Founder, DecisionLink

In business, value is more than just how much something is worth. It’s the meaning of being critical in what you and your business do to showcase how valuable your customer is to your business, and teaching your customers the same methods and approach when dealing with their customer base to truly understand how to meet the wants and needs of every customer. Value is something that is critical when it comes to showcasing products and services. Between a buyer and vendor, trying to figure out how to display the actual value of the product or service. Value has to be driven by all parties...

Written by Tatum Sims, Ezekiel Fitch, and Eric Powell, DecisionLink Summer 2021 Interns

Tim Page, DecisionLink CEO