Stay ahead with customer value thinking.

Professionals are looking for different ways to be innovative while still keeping their company values a priority. With the way companies are trying to please their customers, standing out from your competitors can be a challenge. In the business world you must adapt to change, whether it’s with a new product, marketing strategy, or gaining prospective customers. Figuring out what works best for your company will take research and a little bit of trial and error. You never know if concepts or ideas will or have work(ed) if you aren’t willing to try. 

Today’s buyers are more educated than ever. In fact, most product research happens long before talking to a salesperson. That puts pressure on sales professionals to have the tools and skills that allow you to be concise, direct, and sell in a compelling way. In this webinar, Dr. Stephen G. Timme, Founder & President of FinListics Solutions and co-author of Insight-Led Selling shares his framework for selling to the C-Suite. He’s joined by sales enablement leaders, Karen Heatwole, VP, Value Advisor at iCIMS and Donna McCurley, Global Sales Enablement expert, as they discuss tips and...

In today’s world, implementing artificial intelligence (AI) is essential for businesses that want to grow exponentially. AI is everywhere and in everything these days, especially in sales. Al is important for businesses from a sales perspective because it helps sales representatives save time, companies can save money, and it can help improve sales forecasting. The purpose of AI is to collect accurate information and offer support for certain tasks through developed software.

Businesses are constantly changing and thinking of ways to stay ahead of customers. Understanding customer needs is the number one thing businesses have to grasp and make sure they execute. Disruptors understand the insights of the industry enabling them to be a step ahead of the competition. Being a disruptor is not just limited to actual people in a company. Most disruptors have technology involved. In today’s world, almost everything is technology-based. Being able to understand the role of technology with selling is one of the most important things to ensure enterprise-wide success and...

There are numerous ways to make a sale. With the aftermath of COVID-19, there has to be a different approach when it comes to making sales. Even with the evolution of technology and social media. The sales industry is constantly changing, starting with the way sales representatives approach their sales pitch or make cold calls, and even how representatives can connect with a customer has changed. This sales approach makes it easier for sales representatives to keep in contact with their customers. It is also easy for customers to refer to a company when social selling is done. 

At DecisionLink we’re all about value. When we’re not building enterprise-class software solutions for Customer Value Management (CVM) like ValueCloud®, we’re busy exploring what’s going on in the world of value and sales leadership. In ‘The Value Chronicles’, published every second week, we’ll be sharing some of the news and editorial that has caught our eye.